Entries in Design (3)

Tuesday
Apr142009

Designed to Print

As designers, it’s important for us to recognize our shared responsibility with the printer to produce high quality work. It’s easy for us to shirk responsibility and put all the onus on the printer, but that doesn’t serve us, the printer, or most importantly, our clients very well.

Click to read more ...

Thursday
Apr092009

What Makes a Design “Good”?

I've been thinking about design a lot lately and trying to decide what really makes a design good. Is it good because it's effective or because it's appealing? Are effective and appealing mutually exclusive or not?

Click to read more ...

Monday
Jul142008

Try Giving Strategic vs. Tactical Directions

It's human nature. People often try to provide solutions rather than define goals but with a little practice, you can communicate your objectives and get a design that best serves your needs.

Click to read more ...